The producers of the film has adopted some new marketing techniques at the last moment to ensure the movie gets a lot of pre-release mileage.
The producers were planning to launch a mobile app which will be the 2nd in the history of cinema to give updates on a particular movie.
The latest news is that the Yevadu app will be launched on Jan 5th at Rain Pub in Hyderabad.
The app is compatible with android phones and will be available for download on Google Play Store.
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